Politics / World News

My Opinion: Did Kony 2012 Create the Wrong Buzz? If So Why ?

My Opinion :

It has been shown throughout the years that in politics what  tends to lead behind is war thus educing and safeguarding the country who won with a vast amount of power.

Why? Man’s piggish ways shows that humans will never be gratify and one of the biggest reasons that comes to my mind is the fact that consumerism (and mass production) began in earnest by the mass media through false advertisement claims starting around the 1870s when both newspapers and magazines both introduced them in large amounts. With radio, which by the way was a key reason of the 1920s credit bubble that led to the Great Depression, and later TV and other electronic means, people who were less intelligent and/or naive, were swindled by these ads. As a result the average person expected more and more things to “be happy”, which has led to an abusive style of selfish lifestyle similar to which one reminds one of Ancient Roman culture.

However zeroing in on the topic ,I do not doubt for a second that those involved in KONY 2012 have great intentions, nor do I doubt for a second that Joseph Kony is a very evil man.

KONY 2012 is the product of a group called Invisible Children, a controversial activist group and not-for-profit. They’ve released 11 films, most with an accompanying bracelet colour (KONY 2012 is fittingly red), all of which focus on Joseph Kony. When we buy merch from them, when we link to their video, when we put up posters linking to their website, we support the organization.

My complete issue with this is that the grossly illogical timing and statements on your website such as “Click here to buy your KONY 2012 products” makes me believe that the timing has more to do with your commercial interests than humanitarian interests. With the upcoming U.S. presidential elections and the waning interest in Invisible Children, it seems to be perfect timing to start a crusade. I also must add at this point how much it personally disgusts me the way in which you have commercialized a conflict in which thousands of people have died.

If you open your eyes and see the actions of the Ugandan government and the U.S. government, you will see why.  Why is it that suddenly in October of 2011 when there has been relative peace in Uganda for 4 years, President Obama decided to send troops into Uganda? Why is it that the U.S. military is so involved with AFRICOM, which has been pervading African countries, including Uganda? Why is it that U.S. has been traced to creating the very weapons that has been used in the violence?  The U.S. is entering Uganda and other countries in Africa not to stop violence, but to create a new battlefield.

But hey this is just “my opinion” I might be  wrong but in the end when it all plays out we will see .

The following  shows a couple intriguing  statements  that I found on  CNN’s website.

Editor’s note: TMS “Teddy” Ruge is lead social media strategist for the Connect4Climate campaign at the World Bank. In 2007, he cofounded Project Diaspora, an online platform for mobilizing, engaging and motivating members of Africa Diaspora to engage in matters important to the continent’s development. A technology enthusiast, Ruge writes and speaks extensively on Africa’s current renaissance driven by technology, youth and the Diaspora. He was born in Masindi, Uganda and grew up in Uganda, Kenya and the United States.

(CNN) — Let’s give praise where praise is due. Invisible Children’s Kony 2012 viral video campaign has done what no other advocacy organization has been able to do until now: capture 29 minutes worth of attention from over 50 million people worldwide.
No amount of advertising genius from “Mad Men” could create that kind of buzz in a few days. In less than a week, Invisible Children (IC) has cemented the legitimacy of social media for global engagement if the Arab Spring hadn’t already.
But the problem is, as many have pointed out, it is the wrong conversation and wrong buzz. Which is just too bad because this campaign has the makings of what could have been a truly transformational development communication experiment.

In two weeks, IC will have millions of dollars; you will have a t-shirt and bracelet; and Uganda and Central Africa will be left wondering what just happened. As we saw in the case of the Arab Spring social media-accelerated uprising, the agents of the conversation were those directly affected by the cause du jour – which at the time was to oust decades-long dictatorial rule.
Instead, what we have here is a narrowly-focused fund-raising campaign where one organization inserts itself as the agent of change to a foreign travesty against humanity. Once again, let me be clear, there’s nothing wrong with bringing attention to the issue. It’s how it was done that I lament. In a few weeks, this breathless enthusiasm will be for naught.

Had we all more compassion, more empathy for global atrocities, the daily videos of sniper fire and innocents being killed from Syria would have moved us by now to say “do something.” But they haven’t. Why? Because no one has invaded our Facebook time line demanding we watch a 30-minute Hollywood production simplifying the issue for us. It is an indictment on what moves us to act.

Enclosing I would really love to hear your opinion on this topic so if you would be so kind to leave a comment or take the poll that is shown  beneath.


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